Against the clock and under pressure, AdCorp guru Pete Wells grills his team in search of the perfect brand identity for their rich, but uninterested client. Will the team prevail?
Against the clock and under pressure, AdCorp guru Pete Wells grills his team in search of the perfect brand identity for their rich, but uninterested client. Will the team prevail?
%20by%20%E2%80%9ENatalia%20Spivak%E2%80%9D%2C%20licensed%20under%20%E2%80%9ECC%20BY%204.0%E2%80%9D%20(https%3A%2F%2Fcreativecommons.org%2Flicenses%2Fby%2F4.0%2F)%3C%2Fdc%3Arights%3E%3C%2Frdf%3ADescription%3E%3C%2Frdf%3ARDF%3E%3C%2Fmetadata%3E%3Cmask%20id%3D%22viewboxMask%22%3E%3Crect%20width%3D%2280%22%20height%3D%2280%22%20rx%3D%220%22%20ry%3D%220%22%20x%3D%220%22%20y%3D%220%22%20fill%3D%22%23fff%22%20%2F%3E%3C%2Fmask%3E%3Cg%20mask%3D%22url(%23viewboxMask)%22%3E%3Crect%20fill%3D%22%23ffa6e6%22%20width%3D%2280%22%20height%3D%2280%22%20x%3D%220%22%20y%3D%220%22%20%2F%3E%3Cpath%20d%3D%22M19.07%2030.47s1.57-20.23%2021.59-20.23S62.3%2030.55%2062.3%2030.55s9.43-.8%209.43%207.6c0%208.42-9.28%207.13-9.28%207.13S60.9%2067.15%2042.03%2067.15c-21.11%200-23.4-20.8-23.4-20.8s-9%20.72-9.93-6.25c-1.08-8.2%2010.37-9.64%2010.37-9.64%22%20fill%3D%22%23ffd6c0%22%2F%3E%3Cpath%20d%3D%22m64.3%2039.49.46-.41.1-.09c.12-.1-.13.1-.02.02l.24-.17q.5-.35%201.06-.62l.26-.12.05-.02.05-.02.58-.21q.6-.18%201.2-.28c.52-.08.85-.76.7-1.23-.18-.56-.67-.8-1.23-.7a9.3%209.3%200%200%200-4.87%202.43c-.38.36-.4%201.06%200%201.4.4.36%201%20.4%201.4%200zm-51.8-1.16.14.01c-.27-.02-.11-.01-.04%200l.3.05.52.14.28.09.12.05c.02%200%20.22.09.06.02-.14-.1%200-.04.03-.03l.15.06.26.13.47.3.27.22q.47.38.83.83c.33.4%201.07.37%201.41%200%20.4-.43.36-.98%200-1.4a7.3%207.3%200%200%200-4.84-2.53c-.52-.06-1.02.5-1%201%20.03.59.44.94%201%201m18.3-1.9v4.54c0%20.52.46%201.02%201%201s1-.44%201-1V36.4c0-.52-.46-1.02-1-1s-1%20.44-1%201M49.2%2036l-.15%204.81a1%201%200%200%200%201%201c.56-.02.98-.44%201-1l.15-4.8a1%201%200%200%200-1-1%201%201%200%200%200-1%201%22%20fill%3D%22black%22%2F%3E%3Cpath%20d%3D%22M30.36%2048.8c.6-.5%202.22-2.29%202.9-2.12.41.1%201.03%201.1%201.3%201.41l1.57%201.74c.48.53%201.2.28%201.57-.2.88-1.15%202.48-2%203.68-2.78l-1.21-.16c1.02%201.08%202.36%202.66%203.9%203.06%201.34.34%202.28-.9%203.12-1.7q.44-.47.87-.88.3-.28.58-.58.1-.2.28.28c.72.5%201.33%201.4%201.92%202.04.89.94%202.3-.48%201.4-1.4l-1.91-2.05c-.45-.47-.9-.97-1.62-1-.6%200-1.08.35-1.5.73-.7.65-1.35%201.36-2.02%202-.05.07-.52.63-.66.64-.08%200-.24-.16-.33-.2-.42-.17-.8-.58-1.13-.88q-.78-.72-1.5-1.5a1%201%200%200%200-1.2-.17c-1.52%201-3.28%202.04-4.4%203.5l1.57-.2-2.3-2.53c-.51-.57-1.04-1.17-1.84-1.3s-1.45.3-2.06.8l-2.41%202c-1%20.82.43%202.23%201.4%201.4z%22%20fill%3D%22black%22%2F%3E%3Cpath%20d%3D%22m23.63%2027.26%2032.94-.95%201.16%2032.12%2013.57-.19s10.17-16.35-3.2-37.07C53.77-1.04%2016.07%207.11%209.3%2028.77c-6.11%2019.5%201.92%2030.04%201.92%2030.04l13.76.19-1.36-31.75z%22%20fill%3D%22%23ffffff%22%2F%3E%3C%2Fg%3E%3C%2Fsvg%3E)
%20by%20%E2%80%9ENatalia%20Spivak%E2%80%9D%2C%20licensed%20under%20%E2%80%9ECC%20BY%204.0%E2%80%9D%20(https%3A%2F%2Fcreativecommons.org%2Flicenses%2Fby%2F4.0%2F)%3C%2Fdc%3Arights%3E%3C%2Frdf%3ADescription%3E%3C%2Frdf%3ARDF%3E%3C%2Fmetadata%3E%3Cmask%20id%3D%22viewboxMask%22%3E%3Crect%20width%3D%2280%22%20height%3D%2280%22%20rx%3D%220%22%20ry%3D%220%22%20x%3D%220%22%20y%3D%220%22%20fill%3D%22%23fff%22%20%2F%3E%3C%2Fmask%3E%3Cg%20mask%3D%22url(%23viewboxMask)%22%3E%3Crect%20fill%3D%22%23619eff%22%20width%3D%2280%22%20height%3D%2280%22%20x%3D%220%22%20y%3D%220%22%20%2F%3E%3Cpath%20d%3D%22M19.07%2030.47s1.57-20.23%2021.59-20.23S62.3%2030.55%2062.3%2030.55s9.43-.8%209.43%207.6c0%208.42-9.28%207.13-9.28%207.13S60.9%2067.15%2042.03%2067.15c-21.11%200-23.4-20.8-23.4-20.8s-9%20.72-9.93-6.25c-1.08-8.2%2010.37-9.64%2010.37-9.64%22%20fill%3D%22%23ffd6c0%22%2F%3E%3Cpath%20d%3D%22m64.3%2039.49.46-.41.1-.09c.12-.1-.13.1-.02.02l.24-.17q.5-.35%201.06-.62l.26-.12.05-.02.05-.02.58-.21q.6-.18%201.2-.28c.52-.08.85-.76.7-1.23-.18-.56-.67-.8-1.23-.7a9.3%209.3%200%200%200-4.87%202.43c-.38.36-.4%201.06%200%201.4.4.36%201%20.4%201.4%200zm-51.8-1.16.14.01c-.27-.02-.11-.01-.04%200l.3.05.52.14.28.09.12.05c.02%200%20.22.09.06.02-.14-.1%200-.04.03-.03l.15.06.26.13.47.3.27.22q.47.38.83.83c.33.4%201.07.37%201.41%200%20.4-.43.36-.98%200-1.4a7.3%207.3%200%200%200-4.84-2.53c-.52-.06-1.02.5-1%201%20.03.59.44.94%201%201m18.3-1.9v4.54c0%20.52.46%201.02%201%201s1-.44%201-1V36.4c0-.52-.46-1.02-1-1s-1%20.44-1%201M49.2%2036l-.15%204.81a1%201%200%200%200%201%201c.56-.02.98-.44%201-1l.15-4.8a1%201%200%200%200-1-1%201%201%200%200%200-1%201%22%20fill%3D%22black%22%2F%3E%3Cpath%20d%3D%22M30.36%2048.8c.6-.5%202.22-2.29%202.9-2.12.41.1%201.03%201.1%201.3%201.41l1.57%201.74c.48.53%201.2.28%201.57-.2.88-1.15%202.48-2%203.68-2.78l-1.21-.16c1.02%201.08%202.36%202.66%203.9%203.06%201.34.34%202.28-.9%203.12-1.7q.44-.47.87-.88.3-.28.58-.58.1-.2.28.28c.72.5%201.33%201.4%201.92%202.04.89.94%202.3-.48%201.4-1.4l-1.91-2.05c-.45-.47-.9-.97-1.62-1-.6%200-1.08.35-1.5.73-.7.65-1.35%201.36-2.02%202-.05.07-.52.63-.66.64-.08%200-.24-.16-.33-.2-.42-.17-.8-.58-1.13-.88q-.78-.72-1.5-1.5a1%201%200%200%200-1.2-.17c-1.52%201-3.28%202.04-4.4%203.5l1.57-.2-2.3-2.53c-.51-.57-1.04-1.17-1.84-1.3s-1.45.3-2.06.8l-2.41%202c-1%20.82.43%202.23%201.4%201.4z%22%20fill%3D%22black%22%2F%3E%3Cpath%20d%3D%22M26.74%2018.86s9.68%206.45%2029.03%204.64c0%200-3.58%2042.43%206.9%2042.63s13.77-27.55%205.19-45.05C57.99.92%2021.5-1.3%2012.03%2022.29c-9.47%2023.6-.7%2044.46%205.93%2044.9%2012.3.8%208.78-48.33%208.78-48.33%22%20fill%3D%22%23fff500%22%2F%3E%3C%2Fg%3E%3C%2Fsvg%3E)
%20by%20%E2%80%9ENatalia%20Spivak%E2%80%9D%2C%20licensed%20under%20%E2%80%9ECC%20BY%204.0%E2%80%9D%20(https%3A%2F%2Fcreativecommons.org%2Flicenses%2Fby%2F4.0%2F)%3C%2Fdc%3Arights%3E%3C%2Frdf%3ADescription%3E%3C%2Frdf%3ARDF%3E%3C%2Fmetadata%3E%3Cmask%20id%3D%22viewboxMask%22%3E%3Crect%20width%3D%2280%22%20height%3D%2280%22%20rx%3D%220%22%20ry%3D%220%22%20x%3D%220%22%20y%3D%220%22%20fill%3D%22%23fff%22%20%2F%3E%3C%2Fmask%3E%3Cg%20mask%3D%22url(%23viewboxMask)%22%3E%3Crect%20fill%3D%22%23ffa6e6%22%20width%3D%2280%22%20height%3D%2280%22%20x%3D%220%22%20y%3D%220%22%20%2F%3E%3Cpath%20d%3D%22M19.07%2030.47s1.57-20.23%2021.59-20.23S62.3%2030.55%2062.3%2030.55s9.43-.8%209.43%207.6c0%208.42-9.28%207.13-9.28%207.13S60.9%2067.15%2042.03%2067.15c-21.11%200-23.4-20.8-23.4-20.8s-9%20.72-9.93-6.25c-1.08-8.2%2010.37-9.64%2010.37-9.64%22%20fill%3D%22%23c26450%22%2F%3E%3Cpath%20d%3D%22m64.3%2039.49.46-.41.1-.09c.12-.1-.13.1-.02.02l.24-.17q.5-.35%201.06-.62l.26-.12.05-.02.05-.02.58-.21q.6-.18%201.2-.28c.52-.08.85-.76.7-1.23-.18-.56-.67-.8-1.23-.7a9.3%209.3%200%200%200-4.87%202.43c-.38.36-.4%201.06%200%201.4.4.36%201%20.4%201.4%200zm-51.8-1.16.14.01c-.27-.02-.11-.01-.04%200l.3.05.52.14.28.09.12.05c.02%200%20.22.09.06.02-.14-.1%200-.04.03-.03l.15.06.26.13.47.3.27.22q.47.38.83.83c.33.4%201.07.37%201.41%200%20.4-.43.36-.98%200-1.4a7.3%207.3%200%200%200-4.84-2.53c-.52-.06-1.02.5-1%201%20.03.59.44.94%201%201m18.3-1.9v4.54c0%20.52.46%201.02%201%201s1-.44%201-1V36.4c0-.52-.46-1.02-1-1s-1%20.44-1%201M49.2%2036l-.15%204.81a1%201%200%200%200%201%201c.56-.02.98-.44%201-1l.15-4.8a1%201%200%200%200-1-1%201%201%200%200%200-1%201%22%20fill%3D%22black%22%2F%3E%3Cpath%20d%3D%22M20.7%2047.13a24%2024%200%200%200-4.7%203c-.41.33-.37%201.07%200%201.41.43.4.98.35%201.41%200l.25-.2.13-.1q-.12.1%200%200a17%2017%200%200%201%201.62-1.12q1.11-.7%202.3-1.27c.47-.23.64-.94.36-1.37-.3-.49-.86-.6-1.37-.36zm1.48%206.02-2.54%203.81c-.29.44-.1%201.13.36%201.37.5.27%201.06.11%201.37-.36l2.54-3.8c.3-.45.1-1.14-.36-1.38-.5-.27-1.06-.1-1.37.36m5.8%206.21-1.7%203.95c-.1.26-.17.5-.09.77.06.23.24.48.46.6.43.23%201.15.15%201.37-.36l1.7-3.95c.1-.26.17-.5.1-.77a1%201%200%200%200-.47-.6c-.43-.23-1.15-.15-1.37.36m6.22%203.19a63%2063%200%200%201-.45%205.5c-.07.52.5%201.02%201%201%20.6-.03.93-.44%201-1q.34-2.74.45-5.5a1%201%200%200%200-1-1c-.56.03-.98.44-1%201m7.19.98.54%205.93c.05.52.43%201.03%201%201%20.5-.02%201.05-.44%201-1l-.54-5.93c-.05-.52-.43-1.03-1-1-.5.02-1.05.44-1%201m7.36-1.7a12%2012%200%200%200%202.5%205.26c.34.4%201.1.37%201.42%200%20.4-.43.35-.98%200-1.4l-.1-.14q.11.15%200%200l-.19-.26-.36-.54a11%2011%200%200%201-.62-1.14q-.08-.15-.13-.3l-.05-.14-.22-.6q-.2-.63-.32-1.27c-.1-.5-.74-.86-1.23-.7-.55.18-.8.68-.7%201.23m5.9-3.58%202.54%204.52c.26.46.92.65%201.37.36s.63-.88.36-1.37l-2.54-4.52c-.26-.46-.92-.65-1.37-.36s-.63.88-.36%201.37m3.1-6.35a9%209%200%200%200%203.74%203.62c.47.24%201.1.14%201.37-.36.24-.46.14-1.1-.36-1.37a8%208%200%200%201-1-.6l-.23-.17c.27.2%200%200-.07-.06l-.44-.4-.4-.4-.18-.22c-.05-.07-.24-.34-.06-.07q-.34-.48-.64-1c-.25-.45-.92-.64-1.37-.35s-.63.88-.36%201.37%22%20fill%3D%22black%22%2F%3E%3Cpath%20d%3D%22M50.27%2044.1a244%20244%200%200%200-18.92.2s-.85%2012.28%209.88%2012.75c9.6.42%209.03-12.96%209.03-12.96z%22%20fill%3D%22white%22%2F%3E%3Cpath%20d%3D%22M50.27%2043.1q-9.47-.26-18.92.2c-.57.03-.96.44-1%201-.3%204.37%201.29%209.41%205%2011.96%202.88%201.97%207.21%202.5%2010.35.87%202.69-1.39%204.18-4.28%204.9-7.1.5-1.9.76-3.97.68-5.93-.05-1.28-2.05-1.29-2%200%20.14%203.56-.62%208.2-3.5%2010.6-2.35%201.95-6.15%201.7-8.71.27-2.27-1.26-3.6-3.56-4.23-6.02-.4-1.5-.6-3.06-.5-4.64l-1%201q9.46-.45%2018.93-.2c1.29.02%201.29-1.98%200-2z%22%20fill%3D%22black%22%2F%3E%3Cpath%20d%3D%22M25.51%2020.1c-.23.95-.21%202.72%200%203.67s1.46%201.17%202.44%201.15c1.01-.01%201.75-.93%202.22-1.83q.87-1.7%201.16-3.59c-.09%201.82.42%204.03%202.15%204.6%201.2.37%202.53-.25%203.34-1.2a10%2010%200%200%200%201.6-3.39c-.1%201.13-.2%202.3.16%203.36.35%201.07%201.27%202.05%202.4%202.1.92.03%201.76-.53%202.4-1.2a7%207%200%200%200%201.8-3.93c-.54%202%201.15%204.27%203.21%204.34s3.9-2.1%203.48-4.13c.31%201.57%201.44%203.04%203%203.43%201.54.41%203.41-.58%203.68-2.16a16%2016%200%200%200-.79%208.68c.17.92.5%201.91%201.32%202.33s2.1-.36%201.76-1.2a16.8%2016.8%200%200%200-3.86%2010.6c0%201.3.2%202.7%201.12%203.6.92.91%202.78.9%203.29-.3-1.68%201.32-2.76%206.96-2.81%209.1-.04%201.95%200%204%20.94%205.7s2.98%202.98%204.83%202.37c2.1-.7%203.73-6.6%203.35-8.79-.32.2-.21.75.1.95.33.2.75.14%201.12.03a5.1%205.1%200%200%200%203.5-3.88%205.1%205.1%200%200%200-1.87-4.88c.06.62%201.02.5%201.5.1A7.2%207.2%200%200%200%2074.39%2038c-.33-.95-1.13-1.97-2.12-1.79%201.32-.17%201.98-1.72%202-3.05.06-3.83-2.17-8.5-6-8.3.96-2.2.86-5.1-.71-6.93-2.54-2.96-4.1-2.55-6.48-2.19A6.5%206.5%200%200%200%2059.1%209.2a6.5%206.5%200%200%200-6.74-1C51.3%206%2048.84%204.77%2046.42%204.4a6%206%200%200%200-3.17.2c-1%20.41-1.83%201.33-1.88%202.4a8.56%208.56%200%200%200-11.19-.16c-.55.5-.97%201.5-.3%201.84%200%200-6.66-1.62-9.49%202.62s-1.13%205.79-1.13%205.79-6.92.28-6.78%203.95%201.27%204.24%201.27%204.24-6.01-1.72-7.29%201.79c-1.04%202.82%201.79%204.42%201.79%204.42%200-.05-5.4%202.22-4.24%207.6.75%203.5%203.4%204.1%203.4%204.1s-2.41%206.6-.15%209%205.22.42%205.22.42-1.41%207.2%201.84%208.33%205.36-2.12%205.36-2.12-2.12%206.07%202.54%205.5c4.66-.55%207.46-9.6%203.4-13.68-.01%200%202.1-3.96%201.4-7.35s-3.25-5.79-3.25-5.79%201.98-1.12%201.7-3.94c-.3-2.82-3.26-4.38-3.26-4.38s3.4-3.1%203.53-9.18%22%20fill%3D%22%23fff500%22%2F%3E%3C%2Fg%3E%3C%2Fsvg%3E)
